price guide
Writing and messaging vary quite a bit depending on the scale and complexity of the project. But here are some indicative costs.
websites
Refresh from £125 per page
New (Short) from £550
(for 4-5 pages)
New (Longer) from £750
articles
500-1000 words from £175
1000 words + from £275
(all articles include research and phone interview time if necessary)
blogS
Single article £175
Monthly package £300
(inc phone interview with you and 2 x blogs per month; typical length from 5-800 words)
case studies
Words-only from £300
(inc research and interview time)
Fully designed from £600
(inc research, interview time and Adobe-designed template)
messaging
Content strategy from £400
(Ranges considerably based on project size and complexity. Includes in-depth meeting with you and follow-up report)
day rate
Retainer rate by negotiation
*Please note that prices are all-inclusive. I am not VAT registered.
How do copywriters charge for their work?
industry standards
average day rate = £379
senior copywriter = £800-2000
(Figures from ProCopywriters Survey 2020 and Suggested Rates for Freelancers.)